The art of storytelling transcends mediums of communication. Long ago Plato said, “Those who tell stories rule society.” The people of Plato’s time relied on mass gatherings and word of mouth to disseminate information, but today we have a plethora of technological options in addition to traditional methods. If you have a story worth telling, there has never been a better age to tell it.
Stories during Plato’s time were often told around a fire at night. The stories that were passed down were those that grabbed the imagination, inspired minds, and enacted change–all around a simple fire. That’s where the Istoria campfire logo comes from. It’s a salute to history and a reminder to focus on story–it’s the heart of an effective brand message and it’s the soul of our company. That’s our Istoria.
By focusing on the human connection between brand and customer, we develop digital strategies that convert our client’s customers into brand advocates.
We uniquely express a brand’s purpose with trackable, goal-oriented outcomes via beautiful creative in terms of web, print, and media production.
Your brand deserves to be nurtured with intentionality and informed care. Our approach is built on data, analytics and the science of how people work.