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homeland podcast
Elevating Voices for Impactful Social Change
HOMELAND is a 10-episode podcast series that brings clarity the homelessness crisis by highlighting the work of those leading efforts to end it in their communities. We provided a full suite of creative services to launch and stream the series.
Services Provided
Research
Strategy
Photo
Video
Web Design
Graphic Design

Challenge
Tell stories with accuracy, respect, and hope.
To truly grasp the complexity of the homelessness crisis in America, you need to hear directly from those who have lived experience on the streets. But how do we give folks with lived experience a safe place to share some of their most painful moments in a way that guides others to a place of empathy and action?

Recording at United Way in downtown Los Angeles

Recording in Monrovia, CA
Solution
Visuals designed to deliver authenticity, clarity, and consistency.
Our design work created a visual language that was both adaptable and cohesive, allowing for seamless integration into different platforms while preserving brand integrity. We also developed a toolkit to ensure the brand could grow alongside the conversation it helped spark.
content creation
Podcast
Interviews
We supported the development of the podcast from the ground up, interviewing over 75 experts, recording and engineering audio, and editing each episode to shape a cohesive and compelling series.

OCTOBER 14, 2024
EPISODE 1:
Home Makes Us Whole

OCTOBER 16, 2024
EPISODE 2:
System Failure

OCTOBER 18, 2024
EPISODE 3:
A Beautiful Mind

OCTOBER 21, 2024
EPISODE 4:
The Pursuit of Peace

OCTOBER 23, 2024
EPISODE 5:
Money Talks

OCTOBER 25, 2024
EPISODE 6:
No Silver Bullet

OCTOBER 28, 2024
EPISODE 7:
Redemption Road

OCTOBER 30, 2024
EPISODE 8:
Make Me a Believer

NOVEMBER 1, 2024
EPISODE 9:
It Takes a Pueblo

NOVEMBER 18, 2024
Eplilogue:
Homeward Bound
CONTENT CREATION
Media Capture
TRAILER FILM
A story-based video trailer to introduce the series, sharing its heart alongside behind-the-scenes moments and teaser clips from interviews with the people doing the work.
Portrait Series
Each guest had their portrait captured, offering a consistent visual narrative that deepened the connection to the series.










































brand design
Strategy
A comprehensive visual identity system ensured consistency across platforms and partners. Promotional graphics supported funding efforts, and swag design helped build brand loyalty and recognition.






Istoria brought the Homeland brand to life. We loved partnering with them and can't recommend them strongly enough!
- Ben Kay, Producer & Host