MUSE DESIGN INC
Muse is a trusted force in hospitality design, known for turning franchise builds into unforgettable guest experiences. Our role was to shape a brand that matched their momentum. From strategy to visuals, we created an identity that reflects Muse’s energy, helping them show up in the world as powerfully as they work behind the scenes.
Challenge
Muse thrives helping hoteliers create unforgettable stays, but their outward brand wasn’t telling that story. Without a strong identity and messaging strategy, they risked being overlooked by the very clients they were built to serve. We crafted a brand voice and visual system that not only reflected their expertise, but also captured their unique personality.
Solution
We developed a comprehensive brand system that embodies Muse’s bold spirit and design expertise. Our strategy combined visual identity with clear, compelling language to ensure Muse’s brand resonated with their ideal audience.
brand design
Logo
brand design
Strategy
Brand Design
Sketched illustrations reflect Muse’s ability to turn raw ideas into custom, creative realities and highlight the power of original thinking in every project.
Art deco frames bring visual impact to graphic elements, conveying a sense of opulence, sophistication, and geometric forms.
Art Deco fan patterns channel 1920s luxury and bold, forward-thinking energy. Their radiating forms symbolize growth, progress, and the dawn of a new era, echoing a time of rapid change that still resonates today.
